What is a Ghost chip New Zealand?

‘Ghost chips’ was a response to the high number of young Māori men driving drunk and crashing. In fatal or serious-injury-related crashes in 2008–10, 38% of young drivers involved were Māori. The ad became very popular, with over a million views on YouTube in the fortnight after it was launched.

Who made Ghost chips ad?

Commercial (Full Length) – 2011 Directed by Steve Ayson, it won a prestigious D&AD Yellow Pencil award in 2012.

What the legend ad is about?

The main purpose of the campaign, which was titled “Legend,” was to persuade the audience to reduce drink driving in New Zealand, especially among young Maori males.

Is it zero tolerance for drink driving in NZ?

In New Zealand, the alcohol limit for drivers aged 20 years and over is 250 micrograms (mcg) of alcohol per litre of breath and the blood alcohol limit is 50 milligrams (mg) per 100 millilitres (ml) of blood. If you are under 20, the alcohol limit for drivers is zero.

What is a ghost chip for a cell phone?

The Ghost Cell Phone Data Service uses eSIM technology that allows data connections on a smartphone without a physical SIM card. Users of supported phones connect to a special network for data services.

What happened to SKOF chips?

CC’s and Aztec corn chips have been cut from supermarket shelves in New Zealand and have been replaced by a locally made version of the American brand Doritos. …

What is a ghost chip?

The Ghost Cell Phone Data Service uses eSIM technology that allows data connections on a smartphone without a physical SIM card. The service includes a free app available for both Android and iOS that further enhances data protection and privacy.

How effective are drunk driving ads?

published a systematic review on the effectiveness of mass media campaigns for reducing AID and alcohol-related crashes [8]. The results showed that, overall, media campaigns lead to a median decrease in alcohol-related crashes of 13 % (interquartile range: 6 to 14 %).

How long does a drink driving conviction stay on your record in NZ?

If you have historic convictions you will lose the benefit of the Criminal Records (Clean Slate) Act, meaning you cannot conceal the new or old convictions under that legislation for another 7 years (more applies).

Can I drive after 2 glasses of wine?

As a rule of thumb, two pints of regular-strength lager or two small glasses of wine would put you over the limit. But this isn’t a catch-all rule. Factors like your weight, sex, metabolism and how much you’ve eaten all contribute to how your body processes alcohol, so everyone has different limits.

Can I make my phone untraceable?

On Android: Open the App Drawer, go into Settings, select Location, and then enter Google Location Settings. Here, you can turn off Location Reporting and Location History.

How can I prevent my phone from being tracked?

How to Prevent Cell Phones From Being Tracked

1. Turn off the cellular and Wi-Fi radios on your phone. The easiest way to accomplish this task is to turn on the “Airplane Mode” feature.
2. Disable your GPS radio.
3. Shut the phone down completely and remove the battery.

What is the name of the New Zealand anti drink driving advert?

Shock tactics have taken a back seat to comedy in the latest anti-drink driving advert aimed at a new generation. The clip, named Legend, was created for the New Zealand Transport Agency (NZTA) as part of its ongoing road safety campaign.

When did the Ghost Chips AD come out?

This 2011 anti-drink driving ad campaign became a Kiwi pop cultural phenomenon, spawning countless parodies, memes, t-shirts and over a million YouTube views; phrases from the ad entered the vernacular (“you know I can’t grab your ghost chips”).

How old is the person in the NZTA drink driving ad?

Comments on YouTube have praised NZTA for their approach, which comes on the back of figures showing that more than 40 per cent of all drink-driving crashes involve drunk drivers under the age of 24 years. “Great ad,” wrote C0rteks on the site. “Honestly the lack of shock-value-crash-footage really helped this ad along ImO,” (sic).

Why was The Legend advert created in New Zealand?

The clip, named Legend, was created for the New Zealand Transport Agency (NZTA) as part of its ongoing road safety campaign. It features a young man “internalising a really complicated situation” as he ponders whether or not to tell his mate not to drive home.